AWARDED FOR DREAM CURLS: CURL PASSION IS “PEARL OF THE COSMETICS MARKET 2024”

Curl Passion received the “Perla rynku kosmetycznego” or “Pearl of the Cosmetics Market” 2024 award in Poland!

The Sendo line offering a complete haircare routine with moisture and shine for curly or wavy hair received the prestigious award at an event where retailers select new products with the greatest market potential.

The jurors, experts in the cosmetics industry, buyers and managers of the main distribution chains on the Polish market, appreciated and voted for the four Curl Passion products Curl Reviving Shampoo, Moisturizing Curl Reviving Hair Mask, Curly Hair Elixir Oil and Curl Perfecting Cream for their quality, composition, functionality and innovation.

 

For the Curl Passion formulas, our R&D Laboratory experts have studied and chosen biotechnological and organic extracts and oils.

In particular, the 4 Curl Passion cosmetics contain both biotechnological tomato extract, a natural antioxidant and key ingredient of the entire Sendo Hair Care line, and biotechnological avocado oil with high nourishing power, ideal for curly or wavy hair. Moreover, all Curl Passion products are nickel tested and contain more than 97% and 98% naturally derived ingredients!

The judges, in addition to the performance of the products, highly appreciated Sendo's focus on sustainability, for the health of people and the Planet.

Our choice to offer 100% vegan cosmetics in line with PETA certification, a guarantee that no ingredients of animal origin are present in cosmetics, for the well-being of the animal world.

 

The “Pearl of the Cosmetics Market 2024” award once again confirms the high quality of all Sendo products, and particularly the Curl Passion line, which is effective and certified for those who want defined and moisturized curls while respecting the environment!